Tercept - Data Intelligence Platform
Tercept brings fresh, normalized ad revenue and ad spend data into your AI.
Tercept ingests aggregated and log-level data from your SSPs, DSPs, ad servers, Prebid and other supply and demand partners into one canonical dataset. This connector lets you analyze that data, generate insights, build dashboards and plan actions in a secure environment, with no SQL scripts or Excel reports. Built for Publishers tracking revenue, eCPM, fill rate and bid performance across demand partners Ad networks and monetization platforms managing publisher accounts, demand partners, revenue shares, reconciliations and discrepancies Agencies and trading desks analyzing spend, delivery and pacing Key use cases Campaign & Performance Analytics: Analyze performance, generate executive summaries and create root cause analysis (RCA) reports. Dashboards, Alerts & Reports: Build and update dashboards, configure anomaly alerts and schedule email reports. Yield & Revenue Optimization: Uncover yield opportunities and optimize demand partners, pricing and floor prices. Campaign & Media Optimization: Explore attribution models, optimize creatives and enable data-driven media planning. Advanced Advertising Analytics: Run Prebid and log-level analysis for deeper performance insights. Connected platforms Google Ad Manager (GAM), Google Analytics 4 (GA4), Display & Video 360 (DV360), The Trade Desk (TTD), Meta Ads (Facebook and Instagram), YouTube, Amazon DSP, SpringServe, Google BigQuery, Snowflake, Index Exchange, Magnite, PubMatic, Prebid and 450+ more. Example questions “Which SSP drove last week’s revenue drop?” “Compare eCPM by ad unit for the last 30 days” “Which campaigns are under-pacing this week?” Requirements A Tercept account with your data connections set up. You only see the data your Tercept user role allows. New to Tercept? Visit https://www.tercept.com to book a demo.
MCP connector
- Server URL
https://insights-mcp.tercept.com/mcp- Login
- OAuth
Tools
Reads data36
Changes data3
Deletes or can't be undone1
Skills
None in the store listings. The server needs sign-in, so we could not check it